A note of gratitude…

Sometimes you find yourelf working so hard at what you do that you lose sight of the big picture.  Gosh, it kind of sounds like the tired cliche’ regarding being too near the trees to see the forest.

The management, owners, and staff of Hometown Flyers would like to welcome all of the new clients this past month.  When we continue to hear what great things are happening in your business as you continue to put your trust in us to help spread the word about you, it generates excitement in OUR office as well. That’s when you know you’re really doing something good!

We’ll be pushing out our new promos beginning this week to attract even more new clients to our growing list of success stories, but if you haven’t seen one lately, please email info@hometownflyers.com, and we’ll make sure to get one over to you personally.   Since we’ve expanded our area of service to seven cities in the area, the outpouring of responses we’re seeing is proof positive that the solution we offer small businesses is long overdue. 

In fact, we’ve been so busy, that we’ve had to put our OWN promotional projects on hold until we could make sure all of YOUR needs were met, including the redevelopment of our website!

If you need an affordable way to disseminate information about your company in any of the cities listed below, please call us at (330) 552-2274 and speak directly to one of our marketing consultants!  (That’s 330-552-CASH!)

Depending on the various promotions available at the time of service, you could have your ad pieces delivered door-to-door for as little as 10¢ each! 

STREETSBORO
HUDSON
AURORA
RAVENNA
TWINSBURG
KENT
MANTUA

New Service Areas

WE are proud to announce that Hometown Flyers is now able to deliver your advertising flyers to the following communities:
                                       Streetsboro
                                       Mantua
                                       Twinsburg
                                       Ravenna
                                       Aurora
                                       Hudson
                                       Kent
                                       Brady Lake

Furthermore, although we are continuing to follow the zones we’ve established in the City of Streetsboro, you will have the freedom to decide not only how many flyers are distributed by us, but also when they are distributed, and where they are distributed.

For as little as 15 to 20 cents per address, you can now utilize our professional staff of dependable “Walkers” to get your message to your prospects when and where you’d like!

Does your company have a special event coming up?  Holiday promotion?  Anniversary Special?  Give us a call…we can help!

Bill the Lawnmower Man

This isn’t meant to denigrate Bill, because I don’t know him. He’s probably a nice guy, does a really great job and is completely reliable.

However, when we received his flyer through the front door, it somehow ended up on the floor of the entry. When I found it this morning, I thought it was one of Rachel’s school notes or to-do lists. I figured that Alex had gotten hold of it and I was rescuing it from the maw of imminent destruction. (Alex often decides that something should be thrown away or finds glee in ripping paper into small shreds).

It wasn’t Rachel’s handwriting. Maybe it was a bill (unintentional pun)? It took me a moment to realize that it was an ADVERTISEMENT. An ad for Bill’s Lawn Care & other services. Suddenly, I saw it in a whole new light and the more I looked at it, the more flabbergasted I became.

In our highly competitive world, where Master’s degrees are commonly required for entry-level jobs, I held in my hand, this ad. I don’t think I’ve ever seen such a casually designed, poorly written advertisement for a service – ever. I would expect more from a Jr. High School student … which (maybe) Bill is?

Look closely. The name and address were not altered by me, the smudges are part of the original document (which is a photo-copy, btw). Are those prices, or times? Does Bill cut your lawn 15-20 weeks? Does it cost $15-20 per week or (as I suspect) $15-20 per month? It is reassuring to note that Bill will clean up our evenings! Though I admit, I was disappointed to learn that Bill does ‘Fence Repair and [sic]Biulding’. (I thought it should have been ‘Billding’  ).

Wow! What an horrid advertisement. Let’s just say that IF we were in the market for lawn service, Bill wouldn’t be our first choice. However, in the world of branding, I suppose that Bill’s ad will stick in my mind. It was awful enough that I wrote about it, posting his telephone number to the world to see! (Maybe he’ll get some new business from this exposure).

Not everyone has the opportunity to get a Master’s degree and I can appreciate that. People from all walks of life and with all ranges of educational and mental abilities contribute to society and I can appreciate that, as well. Bill might be a really happy guy, generous and likeable. Everyone has an interesting story to tell and Bill might have several. He might be a war veteran who’s fought against oppression for the greater good of democracy.

Bill might be a lot of things, but the point is, I’m never going to find out. Mostly because I wouldn’t hire Bill. Not with a flyer like that.

Jimyz Automotive in Streetsboro

“I began using this service a couple months back, and I’m glad I did!  I’ve had a far more positive response than I anticipated.  I would recommend these guys to any small business looking to grow.”
 
Jim Shukys
Owner – Jimyz Automotive

New Service Announcement: Video Production

Are you interested in having a professionally produced video presentation for your company?  Would you like a video message that will be working 24 hours a day, seven days a week at selling your product or service to people who are looking for what your company offers? 

Talk to one of our marketing reps about having YOUR company’s commercial created and embedded in your existing website!  If you don’t currently have a c ompany site, that’s okay, Hometown Flyers does that, too!

Would you like to see a sample of our work?  Visit our website, and click on the “Featured Client” link to find out about one of Streetsboro’s most successful automotive care centers:  Jimyz Automotive.

New Movers: Details

The average number of new movers in the City of Streetsboro is 65 per month.  That means that you can expect there to be almost 600 more families moving in this year…right into your company’s service area!

For just 99 cents per address, you’ll get a personalized postcard sent to your new prospect automatically each month.  You can offer something special to encourage this new neighbor to give you a try, and even change your offer whenever you decide to!

Email us at info@hometownflyers.com for more information.  As always, there’s no long contract to sign.  If it’s not working for you, just tell us you want out!

New Movers Program

 We now offer an easy to use, problem-free, low-cost way to meet your new neighbors. We manage a monthly list of all the people who move into the City of Streetsboro each month. Our list is accurate and reliable. It includes all movers, homebuyers and renters alike!  As usual with Hometown Flyers, there is no minimum number of households required for this program.  You set the size of your mailing to fit your budget.  You can change it or cancel anytime.
 
 Pizza shops, restaurants, auto repair shops, dry cleaners, hardware stores, and every other type of retail businesses can benefit from advertising to new movers. Dentists, veterinarians, chiropractors, insurance agents, stockbrokers, and many other professionals have had outstanding results with this kind of marketing.  Our new mover list works great for churches and community organizations, too!
 
 Contacting new residents directs your message to an audience actively looking for what your business offers. By utilizing the best source of new people, consumer response will be greater than ever before! Your new neighbors need to make new choices because of their circumstances…why not help them find their way to the quality products and services that your company has to offer?

Streetsboro’s Best: Restaurants

We’re putting together a directory of information that’s the most delicious of all!  We’re publishing a dining guide that will contain information on nearly every place in Streetsboro where you can get a bite to eat.  Whether you want to watch the big game, enjoy some time out with friends, or just hit an area drive-thru, there will be something in it for you!

If you are the owner or manager of an eating establishment in Streetsboro, be sure to contact us to make sure your business is included.  The guide will be delivered absolutely FREE to all the residents of Streetsboro!   Look for it in 2007, compliments of Hometown Flyers!

Streetsboro’s Small Business Advocate

Thank you for taking an interest in the various services we offer the small business community here in Stretsboro, Ohio.  In addition to company updates, we’ll also be publishing small business marketing and advertising articles that are relevant to your business, as well as the challenges your business faces as you compete in the local marketplace each day.

 You’re welcome to post your thoughts on the business climate, as well as give testimonials to the various promotional efforts you’ve made that you think have worked well for your company. 

In this way, we can all work together to become more profitable, and thus, more successful as we each run our business with ourindividual goals in mind.